with Julie Wainwright
Discover insights from Julie Wainwright on resilience, entrepreneurship, innovation and learn actionable strategies for building successful businesses.

From the podcast:
Operating out of fear is always losing. — Julie Wainwright
Why it matters: Understanding the necessity of risk can dramatically impact business success. Founders often let fear dictate decisions, which can thwart innovation and growth. By recognizing and managing risk, entrepreneurs can unlock potential opportunities and drive forward their ventures.
Action Step:
From the podcast:
I embraced technology from an early age. — Julie Wainwright
Why it matters: Leveraging technology is crucial for maintaining a competitive edge in today’s market. By integrating the right tools and innovative solutions, businesses can enhance efficiency and adapt to changing demands, making them more resilient against market fluctuations.
Action Step:
From the podcast:
I literally had to walk myself through all the successes I'd had. — Julie Wainwright
Why it matters: Transforming failures into learning opportunities allows entrepreneurs to pivot and adapt. Recognizing past successes provides a foundation for building future strategies, fostering a growth mindset that enhances resilience in entrepreneurship.
Action Step:
From the podcast:
You have to trust in yourself because fear-based decisions have failure written all over them. — Julie Wainwright
Why it matters: Establishing a reliable network of mentors, peers, and advisors can significantly bolster a founder's confidence and decision-making capabilities. Relying on a supportive ecosystem reduces the weight of fear and reinforces positive risk management.
Action Step:
Only 20% of startups succeed after 5 years.
This statistic highlights the challenges entrepreneurs face in sustaining their business. Understanding the harsh reality of failure drives home the importance of adaptability, resilience, and continuous learning, emphasizing the need for effective decision-making and support.
Julie Wainwright is a serial entrepreneur and the CEO of The RealReal, a luxury resale empire she built after experiencing a dramatic public failure with Pets.com. She embraced technology and risk-taking to turn her next venture into a success, transforming e-commerce.
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